Proven Ways to Boost Increasing website traffic is a common goal amongst marketers and business owners – whether you have a physical building or an e-commerce company. Your website is your online storefront where consumers learn more about your products and services, build trust in your brand, and eventually become loyal customers.
If you’re looking for proven ways to increase website traffic, both free and paid, here are 12 methods that provide results.
Which marketing channels drive quality traffic to your website?
Unfortunately, there isn’t a “set it up and whatsapp number list forget about it” tool that generates free and high-quality traffic to your website. Instead, it’s a combination of marketing channels that work together. Some of the channels and strategies that help drive traffic to your website include:
- Social media
- Online directory listings
- On-page SEO
- Off-page SEO
- Blogging
- Online ads
FREE Ways to Boost Website Traffic
1. Optimize your free Google My Business Profile
Did you know that an optimized Google business listing gets at least 7x more visits than a bare and incomplete one? A Google My Business listing is one of the best generators of quality website traffic. Here overview of subsidies for entrepreneurs in 2025 are a few of its benefits:
- Free and simple to set up
- Increases your visibility in searches relevant to your business and location – and on a platform whose users are looking to purchase
- Allows your business to show up in mobile searches, which exceed desktop searches
- Enables customers to post reviews, which further boosts your visibility
- Provides visuals so that customers feel more comfortable arriving in-person
2. Use proper metadata
One of the most important things you can do to boost website traffic and improve SEO is to add proper metadata to your website’s pages. Metadata describes unseen HTML elements like titles, keywords, and descriptions. It directly communicates and clarifies website information for search engines to ensure they get found. Every website page must have the proper metadata, even previously published pages.
3. Post to social media
One of the most popular and effective free marketing tools is social media. And it plays a huge role in driving traffic to your website. Use Instagram, Facebook, and LinkedIn to promote blog posts and other valuable pages on your website. You can maintain an active social media presence by liking, following, commenting, and sharing others’ posts. Also, remember to regularly update your social media accounts with relevant content to attract followers and increase website traffic.
Read More: 8 Effective Ways to Grow Your Social Media Following
4. Build backlinks
Backlinks are a great way to increase the value of your website’s SEO and boost traffic to your website. When another website links to yours, it gets your business in front of a different target audience. Backlinks also fax list signal to search engines that you are a reputable and trustworthy brand. More trust from Google leads to higher rankings and more traffic.